SmartAddresser 2020 will help you dramatically reduce your postage bills by taking advantage of discount programs from the United States Postal Service (USPS).
Not only will you pay the lowest postage possible, SmartAddresser 2020 will correct your addresses so that more of your direct mail is delivered faster and more accurately.
SmartAddresser 2020 will also remove the duplicate addresses from your mailing lists, saving you postage, printing, and embarrassment with your customers. Finish the job by automatically printing USPS approved forms, tags, and addresses along with the money-saving, postal barcode. What's more, our exclusive "Smart Steps" feature will record your jobs so that you can "play back" your keystrokes at any time. SmartAddresser 2020 is processing your job unattended, while you work on other projects.
Process Your Job Unattended, While You Work on Other Projects
The scripting tool allows you to automate repetitive jobs in SmartAddresser 2020. In the SmartAddresser scripting feature, you can fully automate your jobs from importing to printing. The feature can be easily set up by choosing the menu item for the specific tasks from a pop-up menu within the scripting window. Then, each individual task can be edited to match your needs. If you have a procedural change, editing the task is easy too, again by just double clicking on the specific task and editing the setup as needed.
With this easy to use, powerful feature, you can create as many scripts as desired. You could literally run all of your SmartAddresser 2020 work unattended.
CASS Certified Address Correction
SmartAddresser 2020 features the powerful and proven Accumail address correction engine to reliably correct and update your marketing lists. Correct addresses are required to take advantage of USPS discount programs. Correct addresses also get your mail to its destination faster and more accurately. A great looking mail piece and a terrific offer means nothing if it doesn't get to the recipient. SmartAddresser 2020 is fully certified by the United States Postal Service to:
- Correct misspellings, directionals (N, SE, etc.) and designators (ST, BLVD, etc.)
- Update 5 - digit ZIP codes and add the ZIP +4 code and carrier routes
- Assign Line - of - Travel (LOT) for greater postal discounts
- Add congressional and county code
- Correct multiple lines of address information
Here is an example of before and after address correction by SmartAddresser 2020:
| Before | After |
| Mr. & Mrs. Larry Sanders | Mr. & Mrs. Larry Sanders |
| 5505 WesT SunSetT | 5505 W Sunset Blvd |
| Hollywoode Calif. 90083 | Los Angeles CA 90028-8521 |
Add More Value to your Lists
SmartAddresser 2020 also adds information for even more marketing benefit and control:
- Eliminate Duplicate Addresses: Save postage, printing and customer irritation.
- Append Telephone Area Code: Correct outdate area codes.
- Add County Names and Code: Great for territory mailings.
- Add Longitude and Latitude: Easily perform radius and "donut" searches and mailings.
- Merge/Purge: Combine and refine many lists to make a single great list.
Powerful Marketing Option:
Navigator longitude/latitude appending to the ZIP+4 level!
Import and Export From Dozens of Data Formats
Importing your list is easy. SmartAddresser 2020 imports all of the common data formats including dBase, ASCII, Excel, and Label formats. Field attributes and the number of fields in the database file are automatically determined. There is no need to know the format or structure of your list. SmartAddresser 2020 determines this information automatically. Whatever the format, Smart Addresser 2020 will work easily with your existing lists and databases.
Presort All Classes of Mail
If your mailing is sorted before presentation at the Post Office, you will enjoy a substantial discount. SmartAddresser 2020 is USPS PAVE certified and makes sorting mail a snap. It presorts your mail for First, Periodical and Standard A class rates (both profit and nonprofit), postcards, letters and flats: automation, non-automation and upgradeable at over 1 million records per hour. SmartAddresser 2020 presorts multiple bulk mail entries, Basic, DDU, SCF and BMC all at the same time. Additionally, the presort files are saved for future use. SmartAddresser 2020 also produces all of the required USPS reports and barcoded tray labels/sack tags.
Create Reports, Labels and Envelopes
SmartAddresser 2020 comes with a full battery of useful marketing and list profile reports.
In addition, you may customize any report or create your own to mine the information you need from your list. SmartAddresser 2020 has hundreds of preformatted label and envelope designs, or design your own. Make your mail piece enticing by placing graphics and pictures to appear any where on the address label or envelope. Adding the money-saving postal barcode to your mailer is as simple as clicking your mouse.
SmartAddresser 2020 is compatible with popular office printers as well as specialized direct addressing printers such as Accufast, Bryce, Datatech, Rena, Buskro, Kirk-Rudy, Astro, Prism, Pitney-Bowes and more.
A Mainframe On Your Desk
SmartAddresser 2020 puts advanced professional level features on your desktop that were previously available only to the large mail houses with mainframe computers. It delivers power, features, accuracy, and ease-of-use that have never before been possible from a desktop mail management product. Whether you're a large or small mailer... SmartAddresser 2020 delivers for you!
SmartAddresser 2020 vs. SmartAddress 2020 LT
It's your choice: SmartAddresser 2020 or SmartAddresser 2020 LT. SmartAddresser 2020 is the perfect solution for mailers with enterprise list requirements. SmartAddresser 2020 LT is designed for the smaller mailer, while still providing comprehensive direct mail management control.
| Feature | SA-2020 LT | SA-2020 Full |
| List Size | 5,000 | Unlimited |
| Updates Per Year | 6 | 6 |
| Postage Saving/Mailing Features |
| USPS CASS Certified | Yes | Yes |
| Presort First Class Mail: Letters, Flats, Postcards | Yes | Yes |
| Presort Periodical Mail: Letters, Flats | No | Yes |
| Presort Standard Mail: Letters, Flats | Yes | Yes |
| Print Required Postal Documentation | Yes | Yes |
| Print Required Tray and Bag Tags with Optional Information Line | Yes | Yes |
| Print Barcoded Address Labels | Yes | Yes |
| Add LOT and Carrier Route Information | Yes | Yes |
| Direct Impression Printer Support (Bryce, RENA, Secap) | Yes | Yes |
| Productivity Features |
| Built-In Backup and Restore | No | Yes |
| Auto Data Format Identification | Yes | Yes |
| Auto Data Field Mapping | Yes | Yes |
| Auto Field Parsing City-St-Zip, Sal-First-M-Last | Yes | Yes |
| Pre-Defined List Sorts | Yes | Yes |
| User-Defined List Sorts | No | Yes |
| Spreadsheet View & Single Address Card View-Customizable | Yes | Yes |
| Batch and Single Address Correction | Yes | Yes |
| Job Scripting - Create and Save Automatic Job Execution | No | Yes |
| Save Presort and Address Validation Settings | Yes | Yes |
| Create and Save Command Expressions | No | Yes |
| List Enhancement Features |
| Basic Duplicate Detection | Yes | Yes |
| User-Defined Duplicate Detection - Match Codes | No | Yes |
| A.K.A. Dictionary - "If/Then" Data Replacement | No | Yes |
| Correct Addresses, ZIP Codes and Append +4 | Yes | Yes |
| County Name and County Code Appending | Yes | Yes |
| Telephone Area Code Appending | No | Yes |
| Time Zone Appending | No | Yes |
| Longitude and Latitude Appending | No | Yes |
| Expand Address Components to Traditional Wording | No | Yes |
| Punctuate All Address Components to USPS Standards | No | Yes |
| Preserve Original Specific Address Components | No | Yes |
| Format To Mixed or Upper Case | Yes | Yes |
| Marketing Features |
| Merge/Purge - Data Gathering | No | Yes |
| Single Field Search | Yes | Yes |
| Search Editor With Conditions | No | Yes |
| Radius and "Donut" Search | No | Yes |
| Add Bitmap Graphics to Address Label With Conditions | Yes | Yes |
| "Nth" Record Select - List Testing | No | Yes |
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